Tuesday, September 11, 2012

Banning Dog Walking to 'Save' a Downtown?

Consumerist links to an article saying a small city is considering a ban on even leashed pets to help revitalize an ailing urban area. The town manager defends the potential ban, saying that he's witnessed elderly customers 'nearly falling over' because of the size of some of the dogs.

Of course, the article then shows two tiny dogs and their owners.

This is an interesting contrast to some of the Yappy Hour type activities that we see here in D.C. where businesses are specifically trying to attract dog owners, assuming that they are young professionals with money to spend. 

At the same time, there have been instances that come to mind where dogs and/or their owners get out of control and become a problem.

Without having more familiarity with the issues, this seems like the broken windows kind of approach to crime that may work, but obviously has consequences. It may also be pandering to the electorate, as the elderly were specifically cited. It might even help in the short term.

Some cities (Singapore comes to mind) have had success by banning things as mundane as chewing gum. 

But when you think of a vibrant district of a city, like a farmer's market or a park, responsible dog walking is the kind of activity that you generally want to encourage. 

Monday, September 10, 2012

USATODAY Ends 'Green House' Blog: Where Does 'Green' Content Fit In?

This popped up in my Google Reader, but I was not surprised to see that yet another in a series of 'green' blogs bites the dust.

At one point when I was at AOL, we had 'green' blogs for several different content verticals, whether they be home improvement, autos, careers, tech, finance ... the list went on and on. They often were chasing the same stories and never built much of a following.

In some ways, this was a reflection of the 'green washing' that has gone on at least for the past decade, where things like corn-based ethanol are touted as an environmentally-friendly solution to something that is inherently not green at all.

That is not to say that there isn't real progress being made in the 'greening' of America. But some of the concepts just didn't make a lot of sense as content categories.

Perhaps an exception to this would be something like the movie 'No Impact Man' where one writer takes some of these ideas to the extreme. But even something like this has a limited appeal to a broad audience.


Friday, August 31, 2012

Pepsi Looks to Change Diet Formulation

Friday before Labor Day? Must be a slow news day, as I saw this story in several places.

I consume way too much diet soda, but Diet Pepsi is among the worst in my opinion. My Dunkin' Donuts is in the process of switching from Pepsi to Coke, so net-net, this has little impact on me. 

Diet Mountain Dew, which has about 10 calories per serving in it, is much better. So, I would think they would go in the direction of adding some real sugar back in and cutting back on the aspartame/saccharin.

The Gray Market of Twitter and Facebook Followers

I have seen a few articles on the topic of fake followers on Twitter and Facebook. Particularly on Twitter, a significant portion of the population seems to be either spambots or dormant users who only follow a few users and never tweet or retweet.



Case in point, Lebron James. According to analysis by Big Lead Sports, only a third of King James' followers appear to be real active users. Serena Williams did even worse, at less than a quarter of her users. She appears to have more 'fake' followers, than real ones.


That's not to say that they necessarily paid for those users to follow them in bulk, but it does indicate that the engagement of their followers may be lower than others. 

On the other side of the coin, celebrities like Ashton Kutcher and Shaq, where were among the first to join Twitter, naturally have more followers, real and fake, because they have been their since the beginning. 

But it does show the potential value of a lesser-known athlete or blog or individual who's audience is really engaged compared to a big-name property that drive a lot of low-quality eyeballs.

For example, a graphic designer I worked with at AARP, Erin Freedman, was recently named one of the 20 Most Influential People on Pinterest. Even with (only) 600K followers, she has established herself as one of the tastemakers on this burgeoning platform.

Thursday, August 30, 2012

Investing for the Fed Up

The founders of investing site Motley Fool appeared on Yahoo! Finance saying investors should stick with stocks. Obviously they have their perspective, but just as after the tech bubble imploded in the early 2000s, may investors are turning their backs on equities.


But many business news outlets are caught in a trap. You can't sell a monthly, much less daily, publication with boring ideas like asset allocation or index funds. Plus, their advertisers are often the brokers and actively managed mutual fund companies.

At the same time, many young potential investors either don't have a 401(k) through their jobs, or don't even know where to begin. Thought this was a great NYTimes article about investing for those fed up with the stock market.

For those either thinking about pulling out of the stock market or not sure where to begin, here is what I personally would recommend:

1. A Single Bond Mutual Fund. If you are just starting a 401(k) or an IRA, just start with one fund. Lould look at either a Vanguard U.S. Bond Index fund or ETF, or a broad bond-based fund like PIMCO's Total Return Fund. These funds are less volatile than stocks, and you should at least be getting some interest payments. While you won't beat the market, you won't have to worry about what the S&P 500 is doing (or not doing). When you have more than a few thousand dollars in your IRA or 401(k), then you can think about a Lazy Portfolio approach with a half dozen funds.
2. Real Estate. People sometimes say they want to buy a home or condo because they are 'missing out' on something, whether it's a buyer's market, low interest rates, etc. The easiest way to invest in real estate is through a Real Estate Investment Trust, which is like a mutual fund of properties, usually apartment buildings, malls and office buildings. Like a bond fund, REITs usually have a healthy dividend, so you are making money even if they go down in value. I've put some money in the Fidelity REIT Index Fund and it's never lost money. Another way to get into real estate would be to look at a cheap second home or investment property. But my perspective is, if you make less than $70,000 a year, I wouldn't worry too much about buying a home to live in. You should just rent, stay flexible and focus on your career and personal life.
3. Online Banking. I am constantly amazed by the $3 ATM fees charged by many convenience stores and banks for non-customers. Then your own bank sometimes hits you with another fee. Get a checking account with Ally Bank, and just keep $100 or so in it. Ally refunds your fees at any bank. Otherwise you will probably be paying $50-$100 per year to access your own cash. They also have high-interest rate CDs, if you have a few hundred dollars that you aren't sure what to do with, including a no-penalty option.
4. Credit Cards. One way to bolster your investing, is to get a credit card that pays you to invest. Fidelity has cards that give you 2% back on all purchases. Let's say you spend $500 per month on groceries and gas (which would be pretty low). At 2% back, you'd be looking at $10 per month to put into a regular IRA, and you'd even get a tax write-off. It's not hard to imagine that you could end up with $200-$300 in your investing account just for using your credit card on things you already buy. Another idea would be to use your credit card cashback to pay off student loans. The Citi Forward Card offers an option to use your points for a check to send to your student loan provider. It also rewards you for staying under your credit limit and paying on time.

Ron Lieber's article mentions a few other ideas, but these are the handful that I find myself repeating over and over when I get into conversations about this.